CD PROJEKT RED, the developer behind the critically acclaimed #Witcherseries of games, is excited to unveil a new image of both the #studio and its leading title—The Witcher 3: Wild Hunt, and provides new details about the titular Wild Hunt.
Established in 2002, located in Warsaw (HQ) and Kraków, Poland, CD PROJEKT RED was born out of raw passion to video games. The studio’s founders—Michał Kiciński and Marcin Iwiński, both pioneers in video game distribution in Poland in the 90s, decided to employ their gaming industry experience in video game development. A lot of time has passed since 2002, and the studio’s logo remained mostly untouched. Until today.
The new REDbird logo is a combination of energy and passion for game-making the studio is known for. This is how Adam Badowski, CD PROJEKT RED’s Head of Studio, sees the change:
We are rebels and rebels are free. Just like birds. The Northern Cardinal, or REDbird, is what we see ourselves in the industry: intrepid, bold and confident; flying high and aiming even higher. The color, cardinal RED, is something that connects it with another bird, a mythological creature close to our cultural roots and heritage—the Rarog, a small firebird believed to bring luck to people. RED stands for energy, the inner fire that drives us; it represents something very close to everyone here in the studio—the creativity and passion we harness from within ourselves to make the best RPGs in the world.
Starting May 14th, the REDbird logo will become the new, official logo of CD PROJEKT RED—it will accompany all official assets and will form the core of the studio’s visual identification.
Along with the new studio logo, CD PROJEKT RED is thrilled to unveil the new logo of it’s most ambitious game—The Witcher 3: Wild Hunt. Putting the titular Wild Hunt in its center, the new logo casts the spotlight on the mask of one of its ominous leaders—general Eredin.
The Wild Hunt has always been thought to presage war, great plagues and death. Their origin unknown, these ghastly riders instilled fear in the hearts of men and are believed to be able to steal people’s spirits that would later join the cavalcade. They come at night, in the winter and their appearance is always preceded by the aurora borealis.
In The Witcher 3, the Wild Hunt are not mere bosses at the end of a corridor. They’re part of the lore, part of the system of folk beliefs, they’re both something that children say stories about to scare each other and an entity that can wipe out entire villages in one night. The Wild Hunt is essential to the whole Witcher universe and in The Witcher 3 it will finally take center stage.
The ones who command the Hunt remain a mystery even bigger than the Hunt itself. Their number and purpose are shrouded with mystery, their cold steel however is not—many have witnessed the Hunt’s atrocities, almost none survived to tell the tale.
The Witcher 3: Wild Hunt is a story-driven, next-generation open world role-playing game, set in a graphically stunning fantasy universe, full of meaningful choices and impactful consequences. In The Witcher 3, you play as Geralt of Rivia, one of a dying caste of monster hunters, and embark on an epic journey in a war-ravaged world that will inevitably lead you to confront a foe darker than anything humanity has faced so far—the Wild Hunt.
More information about the game and the Wild Hunt is planned to be released soon. The Witcher 3: Wild Hunt is scheduled for release on Xbox One, PlayStation®4, PC, and ideally Linux and SteamOS in February, 2015.
About CD PROJEKT RED
CD PROJEKT RED is a development studio established in 2002 and based in Warsaw and Cracow, Poland. Creators of The Witcher and The Witcher 2: Assassins of Kings. Both RPGs were praised by critics and fans, gathering over 200 awards and selling over 7 million copies to date. Originally a PC developer, CD PROJEKT RED has also released The Witcher on Mac and The Witcher 2 on Xbox 360, PC and Mac. The studio is now working on The Witcher 3: Wild Hunt, a fantasy RPG with a character-driven, non-linear story set in a vast, open world. The game will be released in 2015 on Xbox One, the all-in-one games and entertainment system from Microsoft, Playstation®4 and PC. The developer is also working on Cyberpunk 2077 in collaboration with Mike Pondsmith, the original designer of the pen-and-paper Cyberpunk® futuristic RPG system in which the upcoming game is set. CD PROJEKT RED’s mission is to take the passion they have for games and harness it to make the best RPGs in the world. Along with GOG.COM, the Internet’s leading destination for the best DRM-Free games in history on PC and Mac, CD PROJEKT RED is part of the Warsaw Stock Exchange listed (ISIN: PLOPTTC00011) CD PROJEKT Group.